Monday, September 22, 2014

Eye Candy Day -- the Jewelry Archives

As I prepare for my only fall show this year (Craftsmen's Classic, Dulles Expo Center, Chantilly, VA, Oct 17-19), I thought I'd share some of my past designs.  All of these sold long ago, but there will be interesting new things at this show, as my style, while remaining true to me, has been morphing in some beautiful new ways.  I know what my customers like, and I know what I like making, but moving forward at the proper pace is important.  I want my jewelry to still "look like Lori".


There are styles and techniques I'd love to jump into with both feet, but to be successful at almost any business, you have to know your demographic, and making too many changes too quickly, to the point of obliterating your tried and true, your brand, can be a huge mistake. That being said, I've watched several designers cut the cord completely and rebrand from scratch with great success.  It's a brave and scary thing to do, but they obviously had done their market research and knew what they were doing.


Here's the old...I'll show the new at a later date!











Hope you enjoyed that little walk
down jewelry memory lane!





Lori Anderson creates jewelry and bead kits as well as collaborative mixed media art with her son, Zack. Visit her shops by clicking on the right side bar of this blog (please and thank you!). She is also the creator of the Bead Soup Blog Party® and author of the book "Bead Soup" via Kalmbach Publishing.

11 comments:

  1. I've put in on my calendar. Would love to see you! And your pretties!

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  2. oh such beautiful creations!!!!

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  3. These are beautiful! Looking forward to seeing the updates.

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  4. Timeless treasures. You are right though, change can be good. I look forward to seeing the twist to your brand, so to speak.

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  5. Thanx for the eye candy. They are beautiful. I agree with the change slowly part and let your customers adjust to your new styles.Artists tend to grow and change as part of life. I think that most of your followers will adjust with you.

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  6. If I still lived in NoVA, I would definitely be there!

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  7. Are you from near chantilly? I travel there often for work and would love to meet up for a coffee sometime. You are such an inspiration! Can't wait to see the creations.

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  8. These are all beautiful and have such clever touches to them. Thanks for showing them---show us some more! Lynn Carling :)

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  9. Beautiful, as always! Looking forward to seeing your new pieces, but even more excited to see you!

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  10. I like jewellers in london and specially this article of bracelet and have to view recently and there is really available lot of variety of jewellery, including engagement rings.

    ruby jewellry

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  11. this is such a beautiful blog! thanks for sharing your valuable information with the world!


    Designer Jewelry

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